EcoFlow Delta 2 Lifestyle photo shoot

EcoFlow is an eco-friendly energy solutions company founded in 2017. As one of the fastest growing companies since its foundation, the brand has been listed among the top Chinese startups designated “little giants”, and one of the top worldwide “unicorns”. EcoFlow has provided innovative energy solutions to customers in over 100 markets through its DELTA and RIVER portable power stations, and its record-breaking 12+ million USD on Kickstarter with the launch of the innovative Delta Pro portable home energy solution.

EcoFlow was looking to launch one of its top-tier power station solutions on a global scale release. Naturality creative team got challenged to seize the key selling features of the Delta 2 and organize the preparation of the shooting in a very short timetable and capture a large variety of real-life scenarios in multiple locations such as off-grid, emergency, electric vehicle usage, camping, recreational vehicle, everyday lifestyle real user case situations.

By nature, we took the challenge and turned it into a great opportunity to work with one of the best brands in the category. With a detailed work schedule and careful execution, our shooting team jumped on different phases of the project, including pre-production, style-book, casting, location, and vehicles selection, to finally arrive at the shooting execution days and outline in about a month a great variety of lifestyle pictures in a multitude of different scenarios which were able to satisfy the requirements of the EcoFlow Delta 2 power station team for its 2022 launch.